Call it what you will, as of yesterday it's no longer the "July War". Apparently we're in it for the long haul now with the Israelis launching a full-scale invasion and Olmert talking about sacrifice, blood and tears (what about sweat? Olmert didn't consult his labor party allies when he made that speech?)
Charles Glass points out that this Israeli operation is sorely lacking a name. I guess it's hard to outrival "Grapes of Wrath". They should learn to practice restraint in tossing out the most ominous titles, before they finish the job. If all else fails, there's always sequels. Grapes of Wrath 33 1/3.
Or they could take Condi up on the "birth pangs" theme, but keep the crucial element of "wrath" by substituting with a synonym: Vengeful Birth Pangs. Pangs of Vengeance. How about just Operation Ouch? But as Jamal Ghosn points out, what does a post-menopausal virgin know about birthpangs?